With The PRIMEDIA NETWORK, for direct response advertisers, lower ad spot rates typically equate to lower cost per call – the cost to receive an inbound call off advertising from a potential lead/client – which should lead to a much lower CPA and dramatically improved ROI. But low-cost advertising is just the start – you must know how to answer the phone, use proper inbound calls scripts, track leads properly, and have follow-up programs on unsold calls/leads.
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This is where the PRIMEDIA NETWORK really excels and where you will find consulting services – which we will never charge you for – that will help your business grow. Simply put, we do more than just sell affordable media and we know even the best prices on media are moot if you do not have your sales program in order.
Our team of professionals are fully degreed marketing and advertising professionals (unlike other firms where their staff has worked in the industry for a couple of years and that makes them “experts”). We bring you 30 plus years in the industry and dozens of media and sales success stories. And again, when you become a media client, these consulting services are provided to you at no extra cost.
